2018–2022
Credit: Scott Olsen (Mobile product designer)
Native app architecture (iOS, Android + Tablet), Strategy, Testing, & UX/UI
As Lead Product Designer for RE/MAX's native mobile apps, I helped to drive the UX/UI evolution of the search experience across iOS and Android. Over four years, I designed core search workflows and interactive mapping while transforming scattered mobile UI components into a centralized design system.
Native app architecture (iOS, Android + Tablet), Strategy, Testing, & UX/UI
Credit: Scott Olsen (Mobile product designer)
2018–2022
As Lead Product Designer for RE/MAX's native mobile apps, I helped to drive the UX/UI evolution of the search experience across iOS and Android. Over four years, I designed core search workflows and interactive mapping while transforming scattered mobile UI components into a centralized design system.
Native app architecture (iOS, Android + Tablet), Strategy, Testing, & UX/UI
Credit: Scott Olsen (Mobile product designer)
2018–2022
4.7★
Peak iOS App Store Rating
2M+
Active iOS & Android App Users
110+
Countries & Territories
System
UI Kits → Design System
The Challenge
When I stepped into the role, the native mobile apps were built off fragmented visual assets and screen-by-screen designs.
No Shared UI Libraries: Developers were building custom UI elements per feature, leading to inconsistent button styles, varying typography scales, and fragmented color usage across the apps.
Complex Data Hierarchy: Presenting rich real estate listing data (MLS details, school scores, interactive map markers, price histories) on mobile screens without a structured UI scale created visual clutter.
Research, Analytics, & Discovery
To ensure every system decision and feature overhaul was backed by real user behavior, I established an evidence-based discovery process before diving into UI design.
User Interviews & Usability Testing: Conducted qualitative user interviews, remote usability testing, and surveys with buyers and real estate agents to identify friction in the search experience, specifically targeting map interaction patterns and complex filter fatigue.
Analytics-Driven Prioritization: Analyzed mobile behavioral analytics (funnel drop-off rates, map vs. list view toggle frequency, and filter usage events) to pinpoint exact friction points in the conversion funnel and prioritize design decisions.
Accessibility & Touch Standards: Performed accessibility audits across key user journeys to ensure compliance with WCAG contrast guidelines, dynamic typographic scaling, and strict native touch target minimums (48×48dp for Android, 44×44pt for iOS).
Roadmap Influence: Synthesized testing insights and behavioral data into actionable recommendations that directly shaped the product roadmap for native iOS and Android feature releases.
Strategic Design & System Approach
Unified Mobile Token & Component Architecture
Before scaling new features, I built structured, reusable UI component libraries in our design tools to align design and engineering.
Native-First Component Rules: Built distinct library components for iOS and Android, ensuring iOS used native HIG patterns (bottom tab bars, segmented controls) while Android adopted Material Design standards (bottom navigation, floating action buttons, native dialogs).
Grid & Density Standards: Established strict touch target standards, spatial grids (8pt grid system), and typographic hierarchies optimized for mobile readability.
Component States & Handoff Specs: Documented full interaction states (default, pressed, focused, disabled) and developer specs to eliminate guesswork during sprint implementation.
Multi-Device & Responsive Adaptation: Extended native component specs to support tablet and iPad layouts, establishing dual-pane Master-Detail patterns (e.g., side-by-side map and list views) and optimizing touch targets and spatial grids for both portrait and landscape orientations.
Streamlining the Native Search & Discovery Flow
Using these newly established UI libraries, I led the end-to-end redesign for the highest-traffic surfaces in the app.
Multi-Snap Bottom Sheet: Replaced disjointed screen navigation with an interactive bottom sheet pattern, driven by data showing users constantly toggled between map and list views during house hunting.
Progressive Filter Drawers: Streamlined filter drawers after analytics revealed high user drop-off on heavy multi-field forms, grouping criteria into progressive disclosure accordions.
Agent-Client Touch-points: Redesigned property detail pages (PDPs) to highlight one-tap agent contact, tour scheduling, and listing saved states.
Key Impact & Outcomes
Foundational System Evolution (2021 – 2022): Supported the strategic transition from localized native UI kits into a centralized design system. Standardized core design tokens, layout grids, and component specs across mobile and tablet form factors (iOS, iPadOS, and Android), establishing clear usage guidelines, accessibility rules, and governance workflows for design and engineering teams.
Reduced Engineering Friction & QA Cycles: The standardized component documentation and tokens significantly reduced design-to-engineering handoff friction, eliminating UI inconsistencies and cutting component rework across sprint cycles.
Elevated Cross-Platform Parity: Raised the Android app experience to full feature and structural parity with iOS by respecting Material Design conventions and native Android touch behaviors, contributing to a 4.7★ peak iOS rating and stronger Android retention.
Measurable Consumer Engagement: The overhauled, intuitive map-and-sheet interaction model directly increased user retention, driving a noticeable lift in saved listings, custom search alerts, and direct agent tour requests.
As Lead Product Designer for RE/MAX's native mobile apps, I helped to drive the UX/UI evolution of the search experience across iOS and Android. Over four years, I designed core search workflows and interactive mapping while transforming scattered mobile UI components into a centralized design system.
2018–2022
Credit: Scott Olsen (Mobile product designer)
Native app architecture (iOS, Android + Tablet), Strategy, Testing, & UX/UI
As Lead Product Designer for RE/MAX's native mobile apps, I helped to drive the UX/UI evolution of the search experience across iOS and Android. Over four years, I designed core search workflows and interactive mapping while transforming scattered mobile UI components into a centralized design system.
Native app architecture (iOS, Android + Tablet), Strategy, Testing, & UX/UI
Credit: Scott Olsen (Mobile product designer)
2018–2022
As Lead Product Designer for RE/MAX's native mobile apps, I helped to drive the UX/UI evolution of the search experience across iOS and Android. Over four years, I designed core search workflows and interactive mapping while transforming scattered mobile UI components into a centralized design system.
Native app architecture (iOS, Android + Tablet), Strategy, Testing, & UX/UI
Credit: Scott Olsen (Mobile product designer)
2018–2022
4.7★
Peak iOS App Store Rating
2M+
Active iOS & Android App Users
110+
Countries & Territories
System
UI Kits → Design System
The Challenge
When I stepped into the role, the native mobile apps were built off fragmented visual assets and screen-by-screen designs.
No Shared UI Libraries: Developers were building custom UI elements per feature, leading to inconsistent button styles, varying typography scales, and fragmented color usage across the apps.
Complex Data Hierarchy: Presenting rich real estate listing data (MLS details, school scores, interactive map markers, price histories) on mobile screens without a structured UI scale created visual clutter.
Research, Analytics, & Discovery
To ensure every system decision and feature overhaul was backed by real user behavior, I established an evidence-based discovery process before diving into UI design.
User Interviews & Usability Testing: Conducted qualitative user interviews, remote usability testing, and surveys with buyers and real estate agents to identify friction in the search experience, specifically targeting map interaction patterns and complex filter fatigue.
Analytics-Driven Prioritization: Analyzed mobile behavioral analytics (funnel drop-off rates, map vs. list view toggle frequency, and filter usage events) to pinpoint exact friction points in the conversion funnel and prioritize design decisions.
Accessibility & Touch Standards: Performed accessibility audits across key user journeys to ensure compliance with WCAG contrast guidelines, dynamic typographic scaling, and strict native touch target minimums (48×48dp for Android, 44×44pt for iOS).
Roadmap Influence: Synthesized testing insights and behavioral data into actionable recommendations that directly shaped the product roadmap for native iOS and Android feature releases.
Strategic Design & System Approach
Unified Mobile Token & Component Architecture
Before scaling new features, I built structured, reusable UI component libraries in our design tools to align design and engineering.
Native-First Component Rules: Built distinct library components for iOS and Android, ensuring iOS used native HIG patterns (bottom tab bars, segmented controls) while Android adopted Material Design standards (bottom navigation, floating action buttons, native dialogs).
Grid & Density Standards: Established strict touch target standards, spatial grids (8pt grid system), and typographic hierarchies optimized for mobile readability.
Component States & Handoff Specs: Documented full interaction states (default, pressed, focused, disabled) and developer specs to eliminate guesswork during sprint implementation.
Multi-Device & Responsive Adaptation: Extended native component specs to support tablet and iPad layouts, establishing dual-pane Master-Detail patterns (e.g., side-by-side map and list views) and optimizing touch targets and spatial grids for both portrait and landscape orientations.
Streamlining the Native Search & Discovery Flow
Using these newly established UI libraries, I led the end-to-end redesign for the highest-traffic surfaces in the app.
Multi-Snap Bottom Sheet: Replaced disjointed screen navigation with an interactive bottom sheet pattern, driven by data showing users constantly toggled between map and list views during house hunting.
Progressive Filter Drawers: Streamlined filter drawers after analytics revealed high user drop-off on heavy multi-field forms, grouping criteria into progressive disclosure accordions.
Agent-Client Touch-points: Redesigned property detail pages (PDPs) to highlight one-tap agent contact, tour scheduling, and listing saved states.
Key Impact & Outcomes
Foundational System Evolution (2021 – 2022): Supported the strategic transition from localized native UI kits into a centralized design system. Standardized core design tokens, layout grids, and component specs across mobile and tablet form factors (iOS, iPadOS, and Android), establishing clear usage guidelines, accessibility rules, and governance workflows for design and engineering teams.
Reduced Engineering Friction & QA Cycles: The standardized component documentation and tokens significantly reduced design-to-engineering handoff friction, eliminating UI inconsistencies and cutting component rework across sprint cycles.
Elevated Cross-Platform Parity: Raised the Android app experience to full feature and structural parity with iOS by respecting Material Design conventions and native Android touch behaviors, contributing to a 4.7★ peak iOS rating and stronger Android retention.
Measurable Consumer Engagement: The overhauled, intuitive map-and-sheet interaction model directly increased user retention, driving a noticeable lift in saved listings, custom search alerts, and direct agent tour requests.
As Lead Product Designer for RE/MAX's native mobile apps, I helped to drive the UX/UI evolution of the search experience across iOS and Android. Over four years, I designed core search workflows and interactive mapping while transforming scattered mobile UI components into a centralized design system.
2018–2022
Credit: Scott Olsen (Mobile product designer)
Native app architecture (iOS, Android + Tablet), Strategy, Testing, & UX/UI
As Lead Product Designer for RE/MAX's native mobile apps, I helped to drive the UX/UI evolution of the search experience across iOS and Android. Over four years, I designed core search workflows and interactive mapping while transforming scattered mobile UI components into a centralized design system.
Native app architecture (iOS, Android + Tablet), Strategy, Testing, & UX/UI
Credit: Scott Olsen (Mobile product designer)
2018–2022
As Lead Product Designer for RE/MAX's native mobile apps, I helped to drive the UX/UI evolution of the search experience across iOS and Android. Over four years, I designed core search workflows and interactive mapping while transforming scattered mobile UI components into a centralized design system.
Native app architecture (iOS, Android + Tablet), Strategy, Testing, & UX/UI
Credit: Scott Olsen (Mobile product designer)
2018–2022
4.7★
Peak iOS App Store Rating
2M+
Active iOS & Android App Users
110+
Countries & Territories
System
UI Kits → Design System
The Challenge
When I stepped into the role, the native mobile apps were built off fragmented visual assets and screen-by-screen designs.
No Shared UI Libraries: Developers were building custom UI elements per feature, leading to inconsistent button styles, varying typography scales, and fragmented color usage across the apps.
Complex Data Hierarchy: Presenting rich real estate listing data (MLS details, school scores, interactive map markers, price histories) on mobile screens without a structured UI scale created visual clutter.
Research, Analytics, & Discovery
To ensure every system decision and feature overhaul was backed by real user behavior, I established an evidence-based discovery process before diving into UI design.
User Interviews & Usability Testing: Conducted qualitative user interviews, remote usability testing, and surveys with buyers and real estate agents to identify friction in the search experience, specifically targeting map interaction patterns and complex filter fatigue.
Analytics-Driven Prioritization: Analyzed mobile behavioral analytics (funnel drop-off rates, map vs. list view toggle frequency, and filter usage events) to pinpoint exact friction points in the conversion funnel and prioritize design decisions.
Accessibility & Touch Standards: Performed accessibility audits across key user journeys to ensure compliance with WCAG contrast guidelines, dynamic typographic scaling, and strict native touch target minimums (48×48dp for Android, 44×44pt for iOS).
Roadmap Influence: Synthesized testing insights and behavioral data into actionable recommendations that directly shaped the product roadmap for native iOS and Android feature releases.
Strategic Design & System Approach
Unified Mobile Token & Component Architecture
Before scaling new features, I built structured, reusable UI component libraries in our design tools to align design and engineering.
Native-First Component Rules: Built distinct library components for iOS and Android, ensuring iOS used native HIG patterns (bottom tab bars, segmented controls) while Android adopted Material Design standards (bottom navigation, floating action buttons, native dialogs).
Grid & Density Standards: Established strict touch target standards, spatial grids (8pt grid system), and typographic hierarchies optimized for mobile readability.
Component States & Handoff Specs: Documented full interaction states (default, pressed, focused, disabled) and developer specs to eliminate guesswork during sprint implementation.
Multi-Device & Responsive Adaptation: Extended native component specs to support tablet and iPad layouts, establishing dual-pane Master-Detail patterns (e.g., side-by-side map and list views) and optimizing touch targets and spatial grids for both portrait and landscape orientations.
Streamlining the Native Search & Discovery Flow
Using these newly established UI libraries, I led the end-to-end redesign for the highest-traffic surfaces in the app.
Multi-Snap Bottom Sheet: Replaced disjointed screen navigation with an interactive bottom sheet pattern, driven by data showing users constantly toggled between map and list views during house hunting.
Progressive Filter Drawers: Streamlined filter drawers after analytics revealed high user drop-off on heavy multi-field forms, grouping criteria into progressive disclosure accordions.
Agent-Client Touch-points: Redesigned property detail pages (PDPs) to highlight one-tap agent contact, tour scheduling, and listing saved states.
Key Impact & Outcomes
Foundational System Evolution (2021 – 2022): Supported the strategic transition from localized native UI kits into a centralized design system. Standardized core design tokens, layout grids, and component specs across mobile and tablet form factors (iOS, iPadOS, and Android), establishing clear usage guidelines, accessibility rules, and governance workflows for design and engineering teams.
Reduced Engineering Friction & QA Cycles: The standardized component documentation and tokens significantly reduced design-to-engineering handoff friction, eliminating UI inconsistencies and cutting component rework across sprint cycles.
Elevated Cross-Platform Parity: Raised the Android app experience to full feature and structural parity with iOS by respecting Material Design conventions and native Android touch behaviors, contributing to a 4.7★ peak iOS rating and stronger Android retention.
Measurable Consumer Engagement: The overhauled, intuitive map-and-sheet interaction model directly increased user retention, driving a noticeable lift in saved listings, custom search alerts, and direct agent tour requests.